Discover the Hottest Etsy Trends for Summer 2022!
Table of Contents
- Introduction
- The Importance of Trending Items on Etsy
- Starla's 2022 Summer Trend Forecast
- Stickers: A Consistently Popular Item
- Wall Decor: A Trend That Keeps Climbing
- Wedding Decor and Bridesmaid Gifts: A Wedding Season Trend
- Digital Planners: Capitalizing on a Growing Trend
- Digital Prints: Riding the Wave of Popularity
- Mid-Century Modern: A Style That's on the Rise
- Jewelry Trends: Applying Themes and Styles
- Additional Trending Categories
- Using eRank for Fast Trend Research
- The Science of Etsy Success
- Conclusion
Starla's 2022 Summer Trend Forecast for Etsy Sellers
Since the arrival of the Etsy pandemic shopping wave in 2020, sales on Etsy have experienced a slowdown every summer. To continue making money on Etsy during the summer months, it is crucial to stay on top of the latest trends. In this article, we will explore Starla's 2022 Summer Trend Forecast for Etsy sellers and provide insights into the trending items that are guaranteed to thrive this upcoming season.
1. Introduction
Etsy, the popular online marketplace for handmade and vintage products, has seen its fair share of trends come and go. As a seller on Etsy, it is essential to stay ahead of the curve and offer products that are in high demand. In this article, we will explore the upcoming trends for the summer of 2022 and provide you with valuable insights into the hottest items that will surely catch the attention of Etsy shoppers.
2. The Importance of Trending Items on Etsy
Trending items on Etsy can make a significant impact on your sales and overall success as a seller. By offering products that align with popular trends, you can attract more customers and increase your chances of making a sale. However, finding the right trends to capitalize on can be challenging, with conflicting information available online. In the following sections, we will guide you through Starla's 2022 Summer Trend Forecast, which will help you identify the most promising trends for this season.
3. Starla's 2022 Summer Trend Forecast
Starla Moore, founder of the Handmade Alpha Academy and manager at eRank.com, has conducted extensive research to identify the hottest trends on Etsy this summer. Her forecast offers valuable insights into the items that are guaranteed to trend in the coming months. Let's dive into Starla's trend forecast and discover the must-have products for Etsy sellers.
4. Stickers: A Consistently Popular Item
Stickers have consistently remained one of the most searched items on Etsy over the past 15 months. With viral platforms like TikTok providing a platform for sellers to showcase their sticker businesses, marketing stickers has become easier than ever. In this section, we will explore the potential of stickers as a trending item and discuss how you can leverage this trend to boost your sales on Etsy.
5. Wall Decor: A Trend That Keeps Climbing
An analysis of last year's search data on Etsy reveals that shoppers went crazy for wall decor as weather began to warm up. The demand for wall decor items is already showing signs of a spike this year. In this section, we will discuss the reasons behind the popularity of wall decor and provide tips on how you can tap into this trend to attract customers and increase sales.
6. Wedding Decor and Bridesmaid Gifts: A Wedding Season Trend
Couples are planning weddings earlier than ever this year, which means wedding-related items are likely to trend heavily over the summer. Wedding decor and bridesmaid gifts were some of the most searched items on Etsy last year during the months of July, August, and September. In this section, we will explore the potential of this trend and provide ideas on how you can capitalize on it as an Etsy seller.
7. Digital Planners: Capitalizing on a Growing Trend
Searches for digital planners have started spiking more than usual since January. This presents a great opportunity for digital sellers to gain an edge during the slower summer months. In this section, we will discuss the rising popularity of digital planners and provide insights on how you can incorporate this trend into your Etsy shop to attract customers and increase sales.
8. Digital Prints: Riding the Wave of Popularity
The demand for digital prints has been on the rise since last year, with a significant increase in searches for this particular item. This trend is particularly noteworthy for sellers who specialize in art prints, as it presents a fantastic opportunity to expand their customer base. In this section, we will delve into the growing popularity of digital prints and provide strategies for leveraging this trend effectively.
9. Mid-Century Modern: A Style That's on the Rise
The sudden spike in searches for "mid-century modern" that started last year has been progressively climbing in popularity. This trendy style can be applied to various other trends, such as wall art and prints, making it especially enticing for sellers who want to gain an edge. In this section, we will explore the mid-century modern trend and discuss how you can incorporate it into your Etsy shop to attract a wider audience and increase sales.
10. Jewelry Trends: Applying Themes and Styles
Necklaces and earrings have always remained popular during the warmer months. However, it is essential to focus on specific themes and styles that can attract customers. For example, the term "minimalist" has been trending on Etsy since last year, indicating that "minimalist jewelry" might be a great trend to take advantage of this season. In this section, we will discuss jewelry trends and provide tips on how to customize your offerings to cater to popular themes and styles.
11. Additional Trending Categories
Apart from the major trends discussed above, several other categories have witnessed significant jumps in popularity in recent months. These include slime, embroidery, keycaps, press-on nails, photography, do-it-yourself (DIY) projects, and 90s themed items for women. In this section, we will explore these additional trending categories and provide insights into how you can incorporate them into your Etsy shop to attract a diverse range of customers and boost your sales.
12. Using eRank for Fast Trend Research
While Starla's 2022 Summer Trend Forecast provides valuable insights, it is also essential to have a reliable tool for fast trend research. eRank.com is Etsy's most popular SEO tool that can help you quickly identify trending items within your industry. In this section, we will guide you through the process of using eRank for trend research, allowing you to stay on top of the latest trends and make informed decisions for your Etsy shop.
13. The Science of Etsy Success
Achieving success on Etsy goes beyond simply offering trending items. It requires a comprehensive understanding of the platform's ranking algorithms and effective optimization strategies. In this section, we will explore the science of Etsy success, covering topics such as the criteria Etsy uses to rank shops in search, the A-B-C formula for total shop optimization, and how to grow your SEO authority using the six steps of the scientific method.
14. Conclusion
Success on Etsy is a multifaceted endeavor that involves analyzing data, staying on top of trends, and implementing effective optimization strategies. By leveraging Starla's 2022 Summer Trend Forecast and utilizing tools like eRank, you can position yourself for success on Etsy. Remember that identifying and offering trending items is just one piece of the puzzle. To fully unlock your shop's potential, it is crucial to understand the science behind Etsy's algorithms and implement optimization techniques. With dedication, research, and the right strategies, you can achieve Etsy success and watch your sales soar.
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