Unveiling the Benefits of Etsy Plus for Increased Sales!

Table of Contents

1. Introduction
2. What is Etsy Plus?
3. Etsy Plus vs Etsy Ads
4. Cost of Etsy Plus
5. Benefits of Etsy Plus
6. Custom Domains
7. Restock Requests
8. Shop Layout Customization
9. Listing Credits
10. Conclusion

Introduction

In this article, we will explore the world of Etsy Plus and analyze its features, benefits, and whether it is worth the investment for sellers. We will delve into the details of the subscription service, comparing it to Etsy Ads and discussing its impact on sales. Additionally, we will examine the cost of Etsy Plus and explore its various benefits, such as custom domains, restock requests, shop layout customization, and listing credits. By the end of this article, you will have a comprehensive understanding of Etsy Plus and be equipped to make an informed decision about whether it is the right choice for your Etsy shop.

What is Etsy Plus?

Etsy Plus is a subscription service offered by Etsy that provides various perks and features to sellers. It is important to note that Etsy Plus should not be confused with Etsy Ads, as they serve different purposes. While Etsy Ads allow sellers to pay for promoted listings to appear in prominent positions on Etsy, Etsy Plus focuses on enhancing the overall shop layout, providing ad credits, listing credits, and additional features.

Etsy Plus vs Etsy Ads

It is crucial to distinguish between Etsy Plus and Etsy Ads to avoid any misconceptions. Etsy Ads allow sellers to pay for increased visibility of their listings through promoted listings. On the other hand, Etsy Plus offers a range of features to improve the shop layout, provide ad credits, listing credits, and more. While Etsy Ads focus on individual listings, Etsy Plus aims to improve the overall appearance and functionality of a seller's shop.

Cost of Etsy Plus

The pricing for Etsy Plus is $10 per month. While this may initially seem like a substantial investment, it is important to evaluate the benefits and the return on investment (ROI) that can be achieved through Etsy Plus. The cost of Etsy Plus includes 15 listing credits worth $3 and $5 of Etsy Ads credit, making the subscription cost effectively $2 when considering the value of these additional features.

Benefits of Etsy Plus

Custom Domains

Etsy Plus offers the opportunity to obtain a custom domain for your Etsy shop. While it is important to note that custom domains can be acquired independently of Etsy Plus, the subscription provides a discount if you choose to purchase a domain through Etsy's third-party partner, Hover. The ability to have a custom domain is advantageous for those looking to build a brand outside of Etsy. It also simplifies the process of linking to your shop from external sources such as blog posts or affiliate links.

Restock Requests

Restock requests are a feature exclusive to Etsy Plus users. This feature allows customers to request notifications for out-of-stock listings. When an item becomes available again, customers who have requested restock notifications will be instantly notified. This feature not only helps in retaining potential customers but also creates opportunities for additional sales. Utilizing restock requests enables sellers to capitalize on the interest generated by sold-out listings.

Shop Layout Customization

One of the key benefits of Etsy Plus is the increased freedom to customize the look and feel of your shop. This includes options for banner customization, including carousel banners or collage banners, which can showcase multiple images. Additionally, sellers can highlight specific listings and categories on their shop page. These customization options enhance the visual appeal of the shop and give it a more professional, branded look.

Listing Credits

Etsy Plus provides sellers with 15 listing credits per month, which have a value of $3. This means that, included in the subscription cost, sellers receive free listing credits. These credits can be utilized to create new listings or renew existing ones without incurring any additional fees. This feature is particularly beneficial for sellers who have an extensive inventory or frequently need to refresh their listings.

Conclusion

Etsy Plus offers a range of features and benefits that can enhance your Etsy shop, improve its branding, and potentially increase sales. The subscription cost of $10 per month includes additional ad credits, listing credits, and customization options. While the investment may seem significant, the value provided by Etsy Plus can outweigh the cost for serious sellers looking to establish their brand and maximize their shop's potential on Etsy. Consider the specific benefits that resonate with your business goals and evaluate whether the features offered by Etsy Plus align with your needs and budget.