Behind the Scenes at Etsy Festive Market 2018

Table of Contents:

1. Introduction
2. Preparing for the Etsy Fair
3. Dealing with Pricing Issues
4. Displaying Gift Tags
5. Carding Pins
6. Creating Art Prints
7. The Importance of Art Prints
8. Packaging and Stocking Up
9. Last-Minute Preparations
10. Heading to the Etsy Fair

Preparing for the Etsy Fair

The road to a successful Etsy fair involves careful planning and preparation. As an Etsy seller, there are several tasks to tackle before the big day arrives. From dealing with pricing issues to displaying gift tags and creating art prints, every step requires attention to detail. In this article, we will walk you through the essential steps in preparing for the Etsy fair and share tips to make your experience a seamless one.

1. Dealing with Pricing Issues

One of the common challenges sellers face is pricing their products effectively. In some cases, local craft fairs may require individual pricing for every item. This can be a daunting task, especially when it comes to removing price tags without damaging the products. In such situations, sellers have three choices: leaving the price tags as they are, attempting to peel them off carefully, or re-bagging the items for the Etsy fair. Each option has its pros and cons, and it's essential to weigh them before making a decision.

2. Displaying Gift Tags

Gift tags play a significant role during the holiday season, and showcasing them effectively can attract buyers at the Etsy fair. One creative way to display gift tags is by using handmade paper Christmas trees. These trees come in various colors, such as white glittery, silver, and holographic, adding a touch of uniqueness to your booth. The gift tags can be attached to the trees with ribbons, giving them a DIY feel. Offering them in packs of six, with two of each color, adds value to the buyers and increases the chances of sales.

3. Carding Pins

If you sell pins, you might face the challenge of finding cost-effective backing cards. While many sellers rely on the pin manufacturer for backing cards, it can be quite expensive. Alternatively, you can opt to purchase backing cards from printing services at a lower price. These cards can even have additional features like rounded corners, enhancing the visual appeal of your pins. However, keep in mind that carding the pins yourself can be time-consuming, so allocate sufficient time for this task.

4. Creating Art Prints

Art prints are a popular item among Etsy buyers, and offering them can increase your sales. Creating art prints with motivational quotes or inspiring designs can attract customers looking for unique and uplifting pieces. Consider printing them in pastel colors, as it aligns well with the current trends. It's advisable to have a variety of designs available, ensuring there is something for every taste. Remember to print a few extra copies for the Etsy fair to accommodate last-minute demand.

5. The Importance of Art Prints

Art prints not only enhance the aesthetic appeal of a space but also serve as a source of inspiration. Many Etsy sellers include art prints as freebies or add-ons with orders, generating customer appreciation and loyalty. Having a collection of art prints displayed on your wall can also create a visually appealing backdrop for your booth at the Etsy fair. Gauge the popularity and demand for art prints among your target audience by monitoring feedback and engaging with your customers.

6. Packaging and Stocking Up

As the Etsy fair approaches, it's crucial to ensure that your packaging materials and stock levels are in order. Have enough packaging supplies, such as boxes, bubble wrap, and tape, to securely pack your products for customers. Additionally, double-check your inventory to avoid any shortages during the fair. Having extra stock on hand can help meet unexpected demands or handle any potential mishaps. Properly organize and label your stock to streamline the packing process during the Etsy fair.

7. Last-Minute Preparations

In the final days leading up to the Etsy fair, there are often a few last-minute tasks to take care of. For example, if you offer patches as part of your product lineup, ensure that they are properly carded before the fair. Printing off any additional materials, such as flyers or promotional cards, can also be done during this time. Stay organized and prioritize tasks to prevent any unnecessary stress on the day of the fair.

8. Heading to the Etsy Fair

Finally, the day of the Etsy fair has arrived. With all the preparations and hard work put in, it's time to pack up your products, fixtures, and other essentials. Before leaving, take a few minutes to relax and gather your thoughts. Make sure to bring any last-minute items, such as cash for change, a list of prices, and any promotional materials. Take a deep breath, enjoy the journey, and get ready to showcase your products to the enthusiastic buyers at the Etsy fair.

In conclusion, preparing for an Etsy fair requires careful attention to detail and effective planning. From pricing issues to art prints and packaging, each aspect plays a vital role in creating a successful fair experience. Stay organized, prioritize tasks, and maintain a positive mindset throughout the preparation process. By following these steps and implementing the tips provided, you can set yourself up for a fruitful and rewarding Etsy fair journey.

Highlights:

• Effective ways to deal with pricing issues at craft fairs
• Unique and creative displays for gift tags using handmade paper Christmas trees
• Cost-effective options for carding pins and enhancing their visual appeal
• The importance of offering art prints and creating a collection for customer appreciation
• Ensuring proper packaging and stock levels for a seamless Etsy fair experience
• Last-minute preparations and tips for a stress-free fair day
• Heading to the Etsy fair with confidence and enthusiasm

FAQ:

Q: How can I handle pricing issues at craft fairs? A: You have options like leaving the price tags as they are, carefully peeling them off, or re-bagging the items for the fair. Consider the pros and cons of each choice before deciding.

Q: What is the best way to display gift tags at an Etsy fair? A: Use handmade paper Christmas trees as a unique and eye-catching way to showcase gift tags. Attach them with ribbons to give them a DIY feel.

Q: How can I make carding pins more cost-effective? A: Instead of relying on pin manufacturers for backing cards, consider purchasing them from printing services. Look for options that offer added features like rounded corners.

Q: Are art prints a popular item at Etsy fairs? A: Yes, art prints are in high demand among Etsy buyers. They not only enhance the aesthetic appeal of a space but also serve as a source of inspiration.

Q: What should I prioritize in the final days before an Etsy fair? A: Take care of any last-minute tasks such as properly carding patches and printing additional materials like flyers or promotional cards.

Q: What should I bring to the Etsy fair? A: Remember to bring essentials like cash for change, a list of prices, and any promotional materials. Stay organized and prepared for a successful fair day.