Exploring Etsy's New Discover Feature: A Guide

Exploring Etsy's New Discover Feature: A Guide

Table of Contents

  1. Introduction
  2. What is Etsy's Explore Page?
  3. Access to Etsy's Explore Page
  4. Uploading a Video to Etsy's Explore Page
  5. Repurposing Reels for Etsy's Explore Page
  6. Impact on Shop and Sales
  7. Showing Explore Posts on Your Shop
  8. Conclusion

1. Introduction

Welcome to my YouTube channel! My name is Andrea and I have been a full-time seller on Etsy for seven years. In this video, I will be discussing Etsy's new feature called the Explore Page. We will dive into all the information I have about this new feature, including what it is, who has access to it, how to upload a video to it, and the impact it has had on my shop. So, let's get started!

2. What is Etsy's Explore Page?

The Etsy Explore Page is a new feature that functions similarly to TikTok or Instagram Reels. It offers short videos from sellers showcasing their products. It is essentially like Etsy adding a TikTok feed to their platform. This allows sellers to repurpose their existing TikToks and Reels and upload them to Etsy's Explore Page.

3. Access to Etsy's Explore Page

Not everyone has access to Etsy's Explore Page yet. Sellers who have access can see it on the Etsy Seller Preview app, which has a blue app cover. However, Etsy is working on rolling out access to everybody. So, if you don't have access yet, don't worry, it will be available to you in the future.

4. Uploading a Video to Etsy's Explore Page

If you have access to Etsy's Explore Page, uploading a video is simple. Open the Etsy Seller app and scroll down to "Checkout Explorer." Click on it, and it will bring you to the Explore overview. From there, click on the bottom and select "Create New Post." You can then choose your video clip, write a caption, add links, tag your video, and hit "Post." It's an easy process that allows you to showcase your products to potential buyers.

5. Repurposing Reels for Etsy's Explore Page

To repurpose Instagram Reels for Etsy's Explore Page, you can use an app called Reels Repost (or a similar app for TikTok). Simply copy the link of your Reel, open Reels Repost, paste the link, remove the watermark, and save it to your phone. You can then upload this repurposed Reel to Etsy's Explore Page. This way, you can get more mileage from your content by using it on both Instagram and Etsy's platform.

6. Impact on Shop and Sales

While it's difficult to determine the exact impact of Etsy's Explore Page on sales, it is clear that Etsy values sellers using new features on their platform. Although I can't definitively say whether it has doubled my sales or had no effect, I believe that having videos on the Explore Page can't hurt. As more sellers gain access to the feature, it is likely to have a positive impact on sales in the future.

7. Showing Explore Posts on Your Shop

One neat feature of Etsy's Explore Page is that when someone visits your shop on the Etsy Buyer app, all your Explore posts show up as part of the news update. This can increase the visibility of your products and help attract potential buyers. It's a great way to showcase your content and engage with a wider audience.

8. Conclusion

In conclusion, Etsy's Explore Page is a new feature that allows sellers to upload short videos showcasing their products. While it's still early to determine the full impact on sales, using the Explore Page can help increase visibility and engagement with potential buyers. So, if you have access to this feature, I encourage you to take advantage of it and see how it can benefit your shop. Thank you for watching and don't forget to leave your thoughts and comments below!

Highlights

  • Etsy's Explore Page is a new feature that functions like TikTok or Instagram Reels.
  • Not everyone has access to the Explore Page yet, but Etsy is working on rolling it out to everyone.
  • Uploading a video to the Explore Page is simple and can be done through the Etsy Seller app.
  • Repurposing Reels or TikToks for the Explore Page is a great way to save time and create engaging content.
  • It's hard to determine the exact impact on sales, but using new features on Etsy often benefits sellers.
  • Explore posts show up on your shop as part of the news update, increasing visibility and attracting potential buyers.

FAQ

Q: How do I access Etsy's Explore Page? A: Not everyone has access to Etsy's Explore Page yet. If you do have access, you can find it on the Etsy Seller Preview app with a blue app cover.

Q: How do I upload a video to Etsy's Explore Page? A: To upload a video, open the Etsy Seller app, scroll down to "Checkout Explorer," click on it, and then click on "Create New Post." From there, you can choose your video clip, write a caption, add links, tag your video, and hit "Post."

Q: Can I repurpose my Instagram Reels for Etsy's Explore Page? A: Yes, you can repurpose your Instagram Reels (or TikToks) for Etsy's Explore Page. Use an app like Reels Repost to remove the watermark and save the video to your phone, then upload it to Etsy's Explore Page.

Q: Will using Etsy's Explore Page increase my sales? A: While it's difficult to determine the exact impact on sales, using new features on Etsy often benefits sellers. Having videos on the Explore Page can increase visibility and engagement with potential buyers.

Q: Where can I see Explore posts on my shop? A: If someone visits your shop on the Etsy Buyer app, all your Explore posts will show up as part of the news update. This can help increase the visibility of your products and attract potential buyers.

I am a ETSY merchant, I am opening several ETSY stores. I use Etsyshop to find ETSY stores and track competitor stores. Etsyshop really helped me a lot, I also subscribe to Etsyshop's service, I hope more people can like Etsyshop! — Ecomvy

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